Our Commitment to Excellence
Our trademark “Starbrands” was established to elevate Kenya’s commercial ecosystem, empower businesses across industries—from manufacturing sector, real estate, agribusiness, to the service industry —through rigorous third-party validation, strategic visibility, and investor connectivity.
At our core, we champion quality, sustainability, and ethical practices, aligning with Kenya’s Vision 2030 and global ESG standards. Our Starbrands Seal of Excellence serves as a trusted mark of excellence and credibility, awarded only to brands that meet stringent benchmarks for product integrity, customer satisfaction, and environmental stewardship.
Spotlighting Industry Pioneers
Complementing this, our annual Starbrands Excellence Awards spotlight industry pioneers, from eco-conscious brands in the manufacturing sector to tech-driven service industry providers, fostering healthy competition and inspiring sector-wide growth.
Mission & Vision
Mission
To position Kenya’s brands as globally competitive leaders by certifying excellence, fostering trust, and driving sustainable growth.
Vision
To be Africa’s most trusted benchmark for excellence in brands that offer quality, innovative, ethical and sustainable business practices.
Core Values
Integrity
Uncompromising adherence to transparent, unbiased evaluation.
Innovation
Championing forward-thinking solutions across industries.
Sustainability
Promoting eco-friendly and socially responsible practices.
Inclusivity
Empowering Dominant, Emerging and Startup brands across MSMEs and large enterprises alike.
Starbrands – “Elevating Excellence, Building Trust, Connecting Markets”